Lahti2017 delivers holistic impact with FIS Nordic World Ski Championships

11 October 2017 14:28
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NordicFocus

Lahti2017 delivered a truly holistic impact for the city of Lahti, and for Finland as a whole, creating a blueprint for the hosting of future sporting events, according to Sportcal’s latest Global Sports Impact Events Study.

The Lahti2017 study is one of the most in-depth ever into the holistic benefits of hosting major sporting events, involving interviews with over 50 key stakeholders and measuring the impact of the event across the ten key ‘GSI’ pillars.

The event was organised for a record-breaking seventh time in Lahti and it engaged the whole of the country in Finland’s Centenary Celebrations, marking 100 years of Finnish independence, and putting sport at the heart of the celebrations.

The study shows that while the event failed to meet all of its economic targets, when measured against the full range of key objectives of its major stakeholders, it was an outstanding success. It also shows that sport is more than an economic and tourism benefit to host cities and nations. It can be used to drive much broader agendas, including social and environmental objectives.

“Lahti2017 is a tremendous example of the truly holistic impact of sport, with the event generating a wide range of benefits for Lahti and the whole of Finland. Sport is at the heart of Finnish society and Lahti2017 clearly demonstrated that,” said Janne Leskinen, CEO of Lahti2017.

“I think it will become increasingly important to gather data and analysis about events, it simply enables learning and development. The study shows that compared to other major events, Lahti missed out on additional income due to lack of hotel capacity. This data will hopefully drive hotel investments in Lahti and leave a strong legacy in the future for the city and the region,” added Mike Laflin, CEO of Sportcal.

For those interested in receiving a copy of the study or more information about the FIS Nordic World Ski Championships 2017 in Lahti, please contact gsi@sportcal.com

Read the key findings from the study here.