Young alpine athletes show commitment to clean sport
FIS successfully spread the “clean sport” message to the athletes participating at the FIS Alpine Junior World Ski Championships in Davos (SUI).
In the Team Hospitality area, the young competitors were invited to show their commitment to clean sport by signing an illuminated snowball and having their photograph taken to say NO! to doping.
The initiative was supported by the alpine members of the FIS Athletes’ Commission, Daniela Merighetti (ITA) and Hannes Reichelt (AUT).
Merighetti said: “We all train very hard to get to the top and we do it clean! We asked the young athletes to join us in showing their support for the FIS Clean as Snow campaign by sharing their commitment with the world.”
Super-G World Champion Reichelt added: “As senior athletes we are role models for the next generation and we would like to share the important message with the young athletes that it is possible to go out there and win medals while competing clean.”
The outreach was run in partnership with the Local Organising Committee, and followed on the heels of successful Outreach Programmes at the past two editions of the FIS Nordic World Ski Championships in Lahti (FIN) and Falun (SWE).
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