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Falun 2015 has launched mascot competition
How should the official mascot of the 2015 FIS Nordic World Ski Championships in Falun look like? The Swedish Organisers have recently rolled out a mascot competition inviting people from all age groups to design the official Falun 2015 mascot.
“The purpose of the mascot competition, apart from creating a buzz about the Championships, is to gather ideas from the general public to be able to create a popular symbol for Falun and the World Championships. The mascot has to work in a wide variety of settings – from printed materials to films and the homepage as well as cheerleading the crowds in the stadium”, said Kent Lövgren, Marketing Director of the 2015 Nordic World Ski Championships in Falun.
Anybody who is interested can enter his/her very best ideas by uploading a photograph or scan including a mascot name to www.beyondskiing2015.com/maskot. The competition will remain open until 15th December 2012.
During the autumn, the general public will be able to vote for the best of the approved proposals shown on the homepage. After that, a jury will be taking on the job of selecting the final mascot. The new mascot will then be introduced during the summer and autumn of 2013 and in 2014, in conjunction with the World Cup competitions that will also serve as World Championship test events.