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FIS welcomes CHiQ as new Official Partner

Sep 05, 2025·Inside FIS
FIS x CHiQ

FIS is enriching its portfolio of Official Partners by welcoming CHiQ as a Data Partner of the FIS Ski Jumping World Cup for the next three seasons. 

With the partnership, the Chinese electronics manufacturer strengthens its presence in snow sports, after having sponsored individual FIS World Cup events over the course of the last few years.  

“We are honored to elevate our collaboration with FIS from event sponsorships to a global official World Cup partnership,” says James Wu, CHiQ General Manager of International Brand Center.

As an official partner, CHiQ will continue to bridge worlds — bringing smart living solutions tailored for diverse lifestyles to every corner of the world through the universal language of sports.James Wu, CHiQ General Manager of International Brand Center

The partnership will also leverage CHiQ’s status as a leader in innovative smart home appliances, with the company becoming the exclusive provider of cutting-edge TVs and screens to improve the infrastructure of FIS Ski Jumping World Cup events.  

“We are truly delighted to have found so much in common with CHiQ: a brand rooted in technology with a broadening global footprint,” says Christian Salomon, FIS Chief Commercial Director.

A Data Partnership opens the doors to many possibilities for growth and innovation in Ski Jumping, and we are thrilled to start exploring them together with CHiQ.Christian Salomon, FIS Chief Commercial Director

About CHiQ 

CHiQ is a leading global provider of smart home solutions, offering a comprehensive product portfolio including TVs, refrigerators, air conditioners, washing machines, and monitors. With a commitment to technological innovation and user-centric design, CHiQ delivers integrated ecosystems for smart homes, communities, and cities. Through strategic international partnerships in sports and culture, CHiQ continues to expand its global presence while promoting connected and intelligent living experiences worldwide.